Twyst
Twyst is a brand new fast casual F&B concept conceptualised in 2021 with a no-holds-barred approach to experiment with flavors, backed by SATS venture building arm.
Scope of work
Conceptualisation Brand Strategy & Identity
Store Operations System
Franchise System & Tools
Strategies
To leverage on SATS’ strengths to forward integrate into the end-consumer market
Develop a Pasta concept that can operate both as a kiosk and dine-in fast casual restaurant for rapid scalability in Singapore and overseas
Create the “twist” in its taste or ingredients through SATS’ food development and ingredient sourcing capabilities
Internationalisation plans by working with overseas partners
Results
Rapid Scalability of Concept
3 Outlets within 12 Months of project completion and as of 2024, they have 9 outlets in high traffic locations.
